The Carat Content Monitor analyses the editorial structure of FOCUS and it's competitors und can thus serve as base for an objective evaluation of the single titles, focused on the character of the magazines. The analysis 2008 argues for this news magazine: FOCUS
Compared to the competitve environment FOCUS displays German politics on the cover five times as often - and makes politics number one of it's cover topics. Nevertheless the news magazine also concentrates on topics that affect the reader directly: culture, science and technology are playing an important role as well as finances and sports.
In well-known "news-to-use" editing FOCUS offers advice and proposals. A variety of stylistic forms guarantees suspense and entertainment.
